$16,800 SAVED.
SALES CYCLE
Cut in half.
Beachside Marketing Group, a 12-person agency in Fort Lauderdale, was paying $1,800 a month for HubSpot Pro and getting a fraction of the value. They moved to Zay CRM Growth at $400 a month. Saved $16,800 the first year. Their lead-to-close time dropped from 27 days to 14.
Paying enterprise prices for
small-agency reality.
$1,800/mo on HubSpot Pro
Locked into a Pro tier because they needed custom pipelines and basic automations. Paying $21,600 a year for features the 12-person team used maybe 30% of. Seat caps at 10. Adding two more cost extra.
Sales Cycle Crept to 27 Days
No clear pipeline visibility per project. Discovery calls and proposals lived in email threads, not the CRM. Salespeople guessed at stage. Manager could not see what would close this month.
Onboarding New Hires Took 6 Weeks
HubSpot Pro had so many surfaces, custom objects, and workflow toggles that every new salesperson needed three weeks of training plus three weeks of supervised use before they were trusted with leads.
Reports Lied
Stale data, broken integrations with their email platform, and contacts that lived in two places at once. Forecast meetings ended with "I think the number is right" instead of "here is what the data says."
"We were paying HubSpot prices for the things we actually needed: a pipeline, contact records, and a couple of automations. Zay CRM gave us those three things for a fifth of the cost, and onboarded the whole team in a long lunch."
Same job. A fifth of the cost.
Hover over each month to see exact spend on HubSpot vs Zay CRM. The migration finished in early March. By the end of the year, Beachside had saved $16,800 in software alone.
- ◆3,200 contact records exported from HubSpot, deduplicated, imported into Zay CRM in 90 minutes.
- ◆12 active deal pipelines rebuilt with cleaner stages tied to actual sales-team behavior, not HubSpot defaults.
- ◆Resend integration for transactional email replaced HubSpot's marketing-tier email, dropping another tool from the stack.
- ◆Stripe payment links wired directly to deal records so a "Closed Won" event auto-creates an invoice.
27 days to 14.
In 10 months.
Lead-to-close dropped almost in half once pipeline visibility was clean. Salespeople could see exactly which deals were stuck, where, and why. Stuck deals got nudged instead of forgotten.
Every line is a real change.
Pipeline value finally visible.
Before, the team guessed at deal stage. Now, every project shows up in the right column with a value and a next-action date. Below is one month's snapshot.
A team that runs the CRM,
not the other way around.
$16,800 saved year one
Pure software-line savings. Did not include the hours the team got back from not training new hires for six weeks each.
12 active pipelines
One per service line, with stages tuned to how the team actually sells. Manager opens the dashboard and sees the month in 30 seconds.
7-day trial sold the team
They tested Zay CRM on a small pipeline before migrating fully. The 7-day trial closed the decision without a sales call.
- See full Zay CRM pricing and features.
- Compare with our agency quality case study for the broader pattern.
- Read about custom CRM builds when off-the-shelf is not enough.
Stop paying enterprise prices.
Zay CRM Growth is $400 a month, unlimited seats, no annual contract. Start a 7-day trial and migrate your contacts in an afternoon.